Beauty Sales Rep is an Avon rep business run by Claire Pinn who has Avon reps working for her up and down the country. She has done extremely well selling Avon products over the years but was feeling disappointed with her original website.
Claire has won some impressive prizes from Avon for doing so well, including all paid for trips and holidays to counties on the other side of the globe!
Beauty Sales Rep’s original website was not converting users to potential leads and was not in any way appealing when first landing on the site.
Claire had a clear idea on colours and wanted to use pink and white, but wanted something that was more appealing to her average visitor.
Starting from scratch I teamed up with a designer colleague to collaborate on a website design that felt fresh and appealing to visitors, while also having clear call to actions helping direct the user to the right site location.
We kept the colour theme Claire wanted to use and came up with a design in Photoshop for Claire to give her feedback on. She was over the moon on the designs, which meant I could start to develop the new website.
The new Beauty Sales Rep website was developed on WordPress to help make maintaining the website as easy as possible. Using some light animations here and there the end result meant Claire had a website that appealed to her users and helped improve leads and her business.