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RP Hutchins Ltd

Logo rebrand and website redesign for one of the UK’s first Rational Service Partners

RP Hutchins Ltd are one of the UK’s first Rational Service Partners, with over 30 years’ experience working in the Southwest of England incorporating Devon, Cornwall, South Somerset and West Dorset.

If you like to eat in nice pubs and restaurants in the South West, the chances are that establishment is a RP Hutchin’s customer. Their aim is to deliver a friendly and efficient service that caters to all their Rational customers.

The Problem

Chris Hutchins got in contact with me as they felt their current website didn’t do their business justice and did not feel comfortable giving out their domain name to potential new customers.

They wanted a website they would feel proud off and would illustrate to their current and potential new clients why they are different compered to their competitors.

The Solution

For the website visuals I teamed up with Steve Prior from PriorCreative. We got Chris to really think about the website and what direction we should be leading the user. Chis informed us about all their USPs for each page and where they’d like the user to go.

Steve modified their old logo to align with their new brand direction. He also designed wireframes for the major sections of the website going off Chris’s answers. Once the visual designs were signed off, I developed the new website as a bespoke custom WordPress theme, using the Advanced Custom Field plugin to make the website as easy as possible for Chris to update content, images. For the shop and products I integrated the WooCommerce plugin to work well with their new branding.

Since day one ‘Dave Hallett Freelance Web Design’ has been brilliant to work with. Dave operates a stage-by-stage design process, which gave us a clear insight in to how the project was progressing and letting us feel like we had control over the websites development. Once a stage was completed it would not be signed off until we were both satisfied, which shows great transparency and demonstrates his eagerness to make sure we were happy.

Dave communicates with you the whole way through the process and is always on hand to answer your many calls and emails. We could not be happier with the Website Dave has delivered and the service he provides. We would recommend him to anyone and look forward to working with Dave again in the future.

Chris Hutchins, Service Engineer