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The Pretty Accessory

Developing an engaging website for a family-run sequin linen tablecloth hire company in Devon.

The Pretty Accessory is a business based in the South West of England who offer sequin tablecloths for hire to anyone looking for those elegant little touches for an event.

Having already a popular social account on Instagram, they came to me as a new business looking for ideas and inspiration for their new website and somewhere they could direct their Instagram viewers.

The Problem

Michelle, the business owner, already had professional photos taken of her products and the new website needed to indicate just how beautiful they actually were, along with helping to improve people contacting her through the website.

The website had to give off a certain feel which matched this particular niche.

Michelle also required content for certain pages and the new website needed to have reliable website hosting.

The Solution

After discussing the business with Michelle and digging deeper into her website needs, I collaborated with a copywriter colleague to write content for the home and 3 other main pages to help set the tone of voice throughout the website.

Once the content was written I then teamed up with another colleague, this time a designer, to help design a bespoke theme that helped give off that perfect first impression for anyone visiting the website.

I then developed the website building it on WordPress, a content management system, so Michelle is able to update or add any content whenever she wants.

I can not recommend Dave Hallett highly enough. I recently started a new business and asked him to design me a website. I didn't have an exact idea of what I thought I wanted so to a degree he was almost working blind. He took on board every element of what my business was and worked his magic. Needless to say I was blown away by how fantastic it looks and I love the fact that it is simple and straight forward for my customers to use. It's everything I could have asked it to be and more. It represents my business perfectly and I can't thank him enough for it!

Michelle, Owner

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